Our Story

Moxie Med Spa is a full scale med spa located in Denver, CO. We specialize is services for men and women, head to toe. Our “about us story” is built from the passion, drive and ambition of Ronica Kirwin, owner, and the dedicated and talented women of the Moxie Team, who year after year continue to make Moxie Med Spa the #1 choice in multiple categories, from best med spa, to best hair removal, and more.


Moxie started as a small two room waxing studio located in a small 600sf space hidden off the beaten path in a small, quiet neighborhood. Since our conception in 2006 we have persevered and have accomplished so many achievements we are so proud of. We have quadrupled in size, moving to a larger location to better serve the hundreds of men and women we see each month.

Growing from a staff of 2, to a full time team of 12 dedicated and talented women who each day show up to work in a industry we love, meeting wonderful new people each day, and creating long lasting relationships with our Moxie guests who become like family to us.Expanding from only being open 4-5 days a week of mainly just waxing services, to being open 7 days a week for 12 hours a day with a robust menu.


We are: a small business that is owned by one woman who has a passion in her heart and the ambition to make her dream come true.

We are: a small business that is trusted by long standing team members who believe in the vision that Moxie is driven by, team members who love being a part of forward thinking small business that allows them to be who they are, and know that they are valued for who they are, what they offer and knowing their voice is heard.

We are: a small business that rely on the communities of people who surround us to be successful. We are beyond grateful and honored that each month, thousands of people allow us the opportunity to earn not only their initial business, but also repeat business month after month, year after year.


Humbly, we thank you for allowing us to continue to do what we love every day. We love our clients, the services we provide, and the community we live in. We know there are many options in this industry and we appreciate you choosing us, and allowing us the opportunity to earn your business.
From all of us at Team Moxie, we thank you.

Our Staff

Ronica Kirwin


Ronica is the owner of Moxie Med Spa and Moxie Sugar, and has over a decade of experience in the industry, holding a Master and Manager’s license in Cosmetology, specializing in skin care. Ronica also holds a BS degree in Computer Science, a BS in Holistic Health and a BA degree in Organizational Leadership and Communication. Ronica also has a Masters degree in Natural Medicine, and her Doctorate and PhD in Natural and Integrative Medicine. Ronica also holds over 200 certifications.

Starting small but with a big vision, Ronica has grown Moxie Med Spa from a simple two-room studio into a larger 5 room full-service med spa with a warm, relaxing environment for men and women. Her dedication to esthetic excellence is reflected in the winning reviews Moxie has garnered year after year in multiple categories, competing against corporate chains and large companies. Ronica is passionate about her business and that’s why you’ll find out in the community sharing Moxie with others or teaching new services to aspiring estheticians. She loves getting to know the clients and creating a bond with the amazing people who make Moxie what it is.

That dedication goes beyond service, as Ronica and her husband created the sugar wax lauded by Moxie clients and popular nationwide and is now manufactured locally in Colorado in the Moxie Sugar Factory employing local men and women and putting money back into the community. Moxie Sugar Wax is available in beauty supply stores, salons, spas and major retailers. Visit www.moxiesugar.com for more information.

Ronica has won many awards throughout her career most recently was named one of Colorado’s Top Ten Women to Watch by Colorado Biz Magazine for the second year in a row. Her recognition of strong leadership, ambition and building her two businesses has led her to become a well known name in Colorado and throughout the industry nationwide. Ronica is recruited often for public speaking engagements, training, educating at a variety of classes, seminars and events, and is a mentor for many aspiring entrepreneurs and small business owners. Her passion for helping others succeed is one of the many things she is admired for.

Ronica is married to her childhood sweetheart and enjoys traveling, board games, comedy shows and spending time outdoors with her husband and two kids.


Lori Denham, CEO

Lori works mostly behind the scenes creating a solid business plan for Moxie to continue to thrive and build upon the success we have had for the past 13 years. With degrees and background in finance, business and many years of experience bringing businesses to the next level, Lori has big plans for Moxie including additional locations, services and more!

Lori and her husband love Colorado, and spending time outside biking on the many trails we have. When they are not exploring the outdoors they are visiting their children and grandchildren who are scattered not only in the US but in other countries as well! Lori is not often in the spa, but when she is, she loves meeting our amazing clients and getting to know the men and women who help make Moxie a success.

Moxie Staff

Kate, General Manager

Kate is the GM of Moxie Med Spa. As a former small business owner of a local gym, Kate knows the ins and outs of customer service, small businesses and what it takes to make a company stand out from the rest. Kate is driven, passionate about skin care, and driven to succeed in everything she does.

Kate goes above and beyond for each guest, making sure to provide them with a personalized experience. You will find Kate at the spa Sunday through Thursday, be sure to stop and say hi and meet her! Kate loves getting to know our guests and when you are with her you feel a strong connection and know you are in good hands and will be well taken care of.

Kate is a hard-working individual, always on top of everything to make sure the spa runs smoothly and effectively. Kate is full of amazing ideas, is a creative genius and loves to find new ways to enhance the spa, our guests experiences and bring fresh new ideas to make each visit better than the last.

Kate is originally from Chicago, though has lived in Colorado for most of her life. Her two kids are the light of her life and when she is not at the spa, Kate is spending time with her boys, and their many activities and adventures. Kate is also an avid singer, is part of a local band, and has an amazing voice, she is a woman of many talents, and we are so lucky to have her as part of the Moxie team!

Dr. Thomas Narsete MD


Thomas Narsete M.D. graduated from Loyola Stritch Medical School in 1974. He trained in general surgery at he University of Wisconsin Department of Surgery. During that time, he decided to become a plastic surgeon,and finished 2 years of residency in plastic and reconstructive surgery at the University of New Mexico. He continued his training with a fellowship in hand and microsurgery.

He has over thirty years of experience in the plastic surgery field, and has 20 publications. He specializes in cosmetic facial surgery, body contour surgery, and Brazilian Buttock Surgery. Dr.Narsete also donated his time to perform reconstructive surgery in deformed children in underdeveloped countries.

He had the honor of performing life altering surgery on over three hundred deformed children. He presently practices in Denver, and works as a medical director for medical spas.

Dr.Narsete has received several awards for having excellent internet reviews.

Dr Thomas Narsete

Heidi A. Schneeveis, Paramedical Laser Specialist and Master Aesthetician

Heidi has 21 years of experience in the industry, and is an expert in laser hair removal and sugar waxing. She has a passion and enthusiasm for educating her clients in all areas of their skin care needs. She has been with Moxie Sugar and Laser studio for nearly 11 years.
She has vast knowledge of multiple lasers, always offers superior service, and is satisfied when the client is happy. She has a warm, friendly nature that instantly makes you feel welcome, and her confidence and attention to detail will ensure you trust Heidi right away. Your comfort and safety are absolutely paramount to her.
She grew up in Palo Alto California, and moved to Denver in 1990 right after high school. She has also worked in Chicago and Los Angeles, but couldn’t stay away from Denver for long.
Heidi loves hiking when its not too sunny out, old movie theaters, vintage spots on Broadway, and re-purposing furniture. She also adores her growing collection of house plants.

Demi-Medical Esthetician

Demi has been with Moxie almost 2 years, and continuously adding new services to her portfolio. Demi loves working with skin and hair, and is starting training to add Dermal Fillers to her many talents. Demi’s goals are to learn as much as possible and advance in medical aesthetics. Demi has a passion for working with men and women working with them to feel good about themselves inside and out. Demi has a natural ability to put you at ease immediately, even with services that may be intimidating before you know it, you are done.

Originally from Santa Barbara, California Demi moved here to be closer to family. In her spare time she enjoys yoga, tennis, and trying new restaurants with friends.

Haven, Esthetician

Haven is a Montana native who moved to Colorado to pursue her dreams of working in Esthetics. Haven joined the Moxie team a year ago after graduating from the College of International Esthetics with advanced certifications in laser hair removal, dermaplaning, injectables, chemical peels and micro-needling. Haven aspires to educate people on optimal skin health and cater to all clients skin care needs individually. Haven loves meeting new people and creating skin care regiments for optimal results.

In her free time she enjoys exploring the outdoors, cheering on The Colorado Rockies or working out.


Lindsay, Assistant Manager